ORE UK designs and develops glossy quarterly magazine for client
Released on: March 12, 2008, 2:20 am
Press Release Author: ORE UK
Industry: Marketing
Press Release Summary: Dynamic, creative agency ORE UK has produced a 24 page lifestyle magazine, \'The Times... of Your Life\', for its client Golden Living.
Press Release Body: Preston, Lancashire (ORE) 11 March 2008 -- \"http://www.ore.uk.com\" target=\"_blank\">ORE UK has finished production of a 24 page lifestyle magazine, The Times... of Your Life, for the retirement apartment provider Golden Living.
The north-west-based agency was briefed to create a product to satisfy the dual purposes of developing relationship management with those who had already expressed an interest in Golden Living and to act as an introduction to the brand for potential customers.
To this end The Times... of Your Life is a mix of regular updates on the company\'s range of developments and news, opinion and features about issues such as health and money that demonstrates that Golden Living understands the needs of people who are approaching, or already are of, retirement age.
Lloyd Booker, Managing Director of ORE UK, said: \"Relationship management is vital for all businesses but it is of particular importance in a slow moving industry such as retirement living. Through the magazine we have produced for Golden Living they will be able to effectively keep in touch with their target audience and keep them informed about the company\'s progress.\"
The Times... of Your Life is a free magazine, which takes its name from Golden Living\'s tagline. With an initial circulation of 5,000 and the magazine will be distributed in targeted areas close to the company\'s current and proposed developments.
ORE is already working on improvements and additions for issue two which will be released in early June with the magazine\'s circulation expected to grow.
The full service agency has recently finished development of Golden Living\'s brand new website which was extensively redesigned to now include a greater range of information and interactive features about all of the company\'s developments.
\"Our work with Golden Living has demonstrated the full range of services that we can offer from innovative website design and management, the creation of credible, informative and entertaining corporate literature and now a lifestyle magazine\", Mr Booker continued.
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About ORE UK
ORE UK is a full service agency with an impressive client list including Woodford Group PLC, Bobby Jones Europe and Golden Living. The company has offices in London, Leeds and a custom-built head office in Preston. ORE develop a brand with measurable business objectives in mind whilst retaining a dedication to the art of creativity. The company offers expertise in; Brand Development, Events Management, Exhibitions and Web Design and Development.